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MSc Marketing parcours Communication et Management d’Evènements
KEDGE Business School
MSc Marketing parcours Communication et Management d’Evènements

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Admission Process
Steps | |
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Step 1 | Online application at join.kedge.edu |
Step 2 | Application documents examination |
Step 3 | Online Interview |
Application | |
Application start dates | October to July |
Application Form | Application process entirely online |
Mandatory testing for application process | |
Language level tests |
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Admission exams | |
Admission exams |
This is a 30-minute online interview for all applicants regardless of their nationality or location. As soon as your application file is registered, you will receive an email from KEDGE to organise your interview. IMPORTANT: Apply as soon as possible because of the visa procedure. The admission is made on your file examination + online interview. |
No mandatory tests | GMAT / GRE score will be to the candidate’s advantage |
Personal interview in the process selection |
This is a 30-minute online interview for all applicants regardless of their nationality or location. As soon as your application file is registered, you will receive an email from KEDGE to organise your interview. |
Application Checklist
Academic Documents required
- Undergraduate Diploma copy
- GPA results
- 2 Photographs
- Photocopy of ID Card / Passport
- Photocopy of university degree
Scholarships & Financial Aid
SCHOLARSHIPS
At KEDGE, we strongly believe that students shouldn’t abandon their education projects because of funding problems. This is why we have launched a financial support plan aimed specifically at helping international students:
- Early Bird discount for early completion of your application: 10% before November 30 and 5% before February 29
- Excellence scholarship based on merit
- Solidarity Scholarship, a grant on social criteria
- Diversity scholarship intended for students hailing from a range of international, cultural, or social backgrounds
- Partner scholarship for applicants joining the school via a “pathway agreement” with a partner institution
- Alumni scholarship for alumni wishing to pursue further education at the school
- Welcome to France scholarship, for talented international students applying before April 10th
Admissions Office - Contacts
Name : Promotion Advisor
E-mail : damien.costello@kedgebs.com
Phone : +33 (0) 607 974 253
Choose a Master, an MS or an MBA in Event and Leisure Management
The Sector of Event and Leisure Management
Event and Leisure management is a new sector of enterprise that has a focus on sustainability. Tourism is a challenging but rewarding industry and an education in this sector leads to a vibrant and evolutionary career that is marked by constant change and growth. To be a part of such a ever evolving industry means that for years to come they will be able to obtain a plethora of exciting skills. This is a very social sector that will allow those within it to establish life skills throughout their professional growth within the sector. Involvement in event and leisure management will allow people to have contact with people from all over the world; making it a truly enriching experience.
Follow a Masters/MS/MBA in Event and Leisure Management
Obtaining a higher degree in Event and Leisure Management would see students learning about the fundamental characteristics of the tourism industry. Courses regarding business will also be at the core of their education as those who study event management must know skills such as coordination, human resourcing, and consolidation of tasks which are all business aspects. Students can also train locally or overseas in this industry as a part of their schooling, with a specific focus on their area of event and leisure management being emphasized. What makes this educational field unique is that there is a concentration on hands on experience; making this an interactive experience for students who pursue degrees in this field.
To Work in the Specialty Sector of Event and Leisure Management
Working in this industry can ensure a wide array of different career opportunities. For example, students will have exposure to all industries but can specifically choose to work in varying sectors such as Event tourism, Art tourism, or Sports tourism. Any specific interest that one is passionate about can be found as a career focus in this field. Jon descriptions in this field include overseeing events, organizing circuits for major entertainment entities such as cruise ships and travel agencies. One could also find themselves working for in the hotel industry implementing changes and sector shifts to ensure guests have rewarding experiences no matter where they come from. This is truly an industry that makes the world smaller.
Event & Leisure Management in 2024
This year, the sector of Event and Leisure Management is focused on global trends. Sectors of tourism has extended to technology tourism as we enter the new age of digitalization. In addition to technological tourism, there is a connection to the sector of social media tourism as well. Technology is affecting tourism this era because of aspects such as, firstly, there are the smartphone developments to consider that are so significant to our society. There has been a rush recently to further digitalize tourism; through tools such as the smartphone where you can check in for flights, book hotels, and deal with practically every other aspect of tourism that exists. There is also the newly developed field of biometrics that affects the event management sector. Biometrics refers to the practice of identity recognition through technology. This involves finger print recognition, electronic passports, and other means of digital recognition.
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