All about this master, MBA Management et Marketing du Luxe et de la Mode ESLSCA Business School Paris
France - Western Europe
Luxury Management
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ESLSCA Business School Paris
MBA Management et Marketing du Luxe et de la Mode

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Program overview

Admission requirements:

3 years undergraduate

4 years undergraduate

5 years undergraduate

Diploma in Biochemistry

Diploma in Biology

Pharmacy diploma

Medical degree

Diploma in Architectural Studies

Lawyer's diploma

Notarial degree

Privileged profiles:

ESC

IEP

Academics

Managers in resumption of training

Selection

Selection process

File

Interviewing

Recruitment session

Run of the River Recruitment

Total duration of the training:

12 months including 3 months in a company

Course Period:

October to June

Educational content:

Number of teaching hours: 420 hours in the first year - 400 hours in the second year

Curriculum (courses, subject modules)

1ERE ANNEE :

TRONC COMMUN :

Know-how :

Innovation and digitalisation of the economy

Innovative project management

General Enterprise Policy

Financial Valuation

Retail and Sales

Business Games

Knowing To Be:

Leadership

Mind Mapping

Entrepreneurship and Start-Up

Career Planning

SPECIALISATION :

CRM

Consumer Behavior

Marketing Research

Campaign Performance

Brand Management

Marketing History

Luxury: Case study

Trends

2EME ANNEE :

LUXURY ENVIRONMENT AND FASHION MODULE :

Contemporary Art

History of Fashion

History, World Luxury Economy

World Art Market

Perfumes and Cosmetics

MARKETING AND LUXURY MANAGEMENT MODULE :

Visual Merchandising

Follow-up Works

Hospitality Management

Luxury Product Development

Trends Marketing

Buying and Merchandising

Trademark Law, Intellectual Property

STRATEGY MODULE :

Communication and Luxury Strategy

Luxury English Coaching

Business Ethic

Leadership

LUXURY SKILLS MODULE :

Gemmology

Fashion Workshops

Monographs

LifeStyle Fashion

Admission conditions

Required diploma(s) :

  • Bachelor
  • Master
  • PhD

Employment opportunities & career impact

Annual salary after graduation

  • Average Salary : 61000 € (EUR)
  • Minimum Salary : 39000 € (EUR)
  • Maximum Salary : 50000 € (EUR)

Employment opportunities :

Career opportunities

Within large groups as well as SMEs: marketing, retail, or management functions:

Brand Manager

Product manager

Communication Manager

Marketing Manager

Public Relations Manager

Retail Manager

Store Manager

Visual Identity Manager

Business Analyst

Buyer

Manager

International Training Manager

Choose a Master, an MS or an MBA in Luxury Management

Pictogramme The sector of Luxury Management

Luxury management is just like any other business-oriented profession, except that it deals only in luxury goods, and how to market and manage those specific brands to fit with that unique type of consumer. The main sectors of this profession consists of business, marketing, finance, advertisement, management, and most notably, fashion.

Pictogramme Follow a Masters/MS/MBA in Luxury Management

Programs that specialize in luxury management are constructed to provide a platform for exploring the market of global, luxury goods. Students are taught to understand the uniqueness of managing luxury organizations in the forms of retail studies, luxury branding in marketing and management, marketing strategies, global branding, and finance and wealth management courses. In fashion concentrating students, they learn the ins-and-outs of the fashion business and establish unique strategies that help grow those enterprises.

Pictogramme To work in the specialty’s sector

Jobs in this field can be quite standard for anyone specializing in business like communications managers, strategy consultants, Internet project managers, and salespersons. However since workers would be dealing with luxury brands and companies, however it’s in its own world of potential job hiring’s, due to the size of the consumer pool. Luxury brand managers, fashion brand/luxury goods product managers, fashion retail buyers, fashion PR specialist, luxury brand marketing executives, global sourcing executives, and brand managers are available.

Pictogramme What about the area of this specialty in 2019?

In the world of luxury fashion in 2019, it shows the rise of casual styles and the decline of formal-wear. Luxury brands and companies are starting to try to reach younger, millennial consumers by using more online shopping methods, especially on mobile devices. This targeting of millennial consumers online is continuing to grow. In addition, China has become the next, big target for luxury brands. Combining social media outreach, and the amount of times Chinese consumers shop online, it’s not surprising why an increasingly amount of luxury businesses are focusing on China as their next big market.

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